Or cheeks to be more accurate. If you look at where all the letters cross the girl's arms, ankles, knees and thighs, they appear to be the same in both graphics. Therefore, the graphic on the right is a slight percentage enlarged, so when they are die cut to the same dimension, you get more cheeks in the smaller (left) image.
So, just like opinions, no two cheeks (or chips) are alike!
For me, I vote variety in a re-order.
Jim