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The Chip Board Archive 08

Re: Can someone explain & Jim...
In Response To: Re: Can someone explain... ()

Maybe you should read the release posts on this BB before you type.

Fully 1/2 of all 4 Ellie chips were given away in airtights to bingo players, 1 denomination each week. They were not made solely for collectors. They were made as an in house promotion. The promotion worked as it drove head counts UP.
Yes we made enough so collectors could keep their Palms collections complete.
Ellie chips were featured on in house posters, newspaper ads, the big sign out front, and in a mass direct mailing as "free to bingo players."

Bingo is a very competive market in LV. We are always looking for inovative ideas for bingo promotions. I guess the bingo players liked Ellie. They came back each week to complete the set. Very few of the free chips were cashed at the cage.

I think Ellie will return to the Palms bingo someday. She was popular there. grin

Messages In This Thread

Can someone explain...
Re: Can someone explain...
Re: Can someone explain...
Re: Can someone explain & Jim...
A $4 drop chip
Drops chips
$3 Drop chip & $2 ??
Re: $3 Drop chip & $2 ??

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