Jim,
Explain the postcards and matchbook?

For the sake of discussion, let's just say that the Apache hoped to have a casino, and had matchbooks printed. The license wasn't granted, but they used the matches anyway. (I'm not aware of anything like that happening...but let's say it anyway).

There's STILL the postcards! I'm not referring to the postcards in the CCTN, heck, anyone could take a postcard of people gambling and print "Apache Casino Las Vegas" on it. (Don't know why anyone WOULD, but they could).

I still have 2 postcards, with pictures of the EXTERIOR of the Apache.

One postcard has been written on, "Bertha" dated it Sept-13-40 before she mailed it, and the post office postmarked it on Sep 14 1940 3-PM. It shows the building now known as the Horseshoe. There are signs on the building that say "Hotel Apache" "Apache Cafe" "Bar Apache Casino". The back of the card is marked J.T. Watters Wholesale Co., Las Vegas Nevada (DJY). I assume that is the publisher/distributor.

The other postcard is the same location, but not the same time. The street lights are a different style, the signage on the building across the street is different, and the Las Vegas Club is on this card (in it's first location) but the Frontier Club isn't (it is on the card from 1940).
The signs on this card are for "Hotel Apache" "Apache Cafe" and "Bar Apache Casino". GEE! They're the same signs!! That card is marked on the back "C.T. Photo-Colorit" "CT Co. Chicago" A few weeks ago someone posted the date codes for Curt Teich Chicago cards. I don't know that CT stands for Curt Teich....but the number on the front of the card is 5A-H1421. IF (and I did say IF) this is a Curt Teich, and I understood the dating codes correctly...the A is 30's and the 5 means 1935. That is very possible, as the Frontier Club opened in 1935, and is not on this card.

Why would the Apache leave the Casino sign up for 5 years if there was no casino there? How do you explain that one? If you don't believe me, send me your address and I'll get the cards photo-copied so you can see it for yourself.

Regards,
Pam