I've always wondered who drew "The Riding Lesson" for Reno's Town house. A newly released book,
"The Nevada They Knew" by Anthony Shafton answered that. Turns out it was Robert C. Caples,
Nevada's leading artist of the 20th century who created it in 1932. The Town House was a popular
hangout for divorcees and the wranglers who worked the local ranches. The wickedly clever caption
was a triple pun: riding horseback, riding as a sexual metaphor, and riding a bar stool. The TH used
the cartoon for its ads, postcards, business cards, matchbooks, and of course, the chips. It was even
on the sign (see photo). Caples also drew cartoon maps for several others business including Belle
Livingstone's Cow Shed which she called a "whoopie palace". Belle's stay in Reno was short-lived
as she was run out of town after crossing Graham and McKay. Anyway, the book provides quite a
bit of information on Robert Caples and his best bud writer Walter Van Tilburg Clark as well as a
lot of the well known Reno people of the 30s, 40s, 50s, and 60s.