Very common. Individual chips worth $1-2 each if you can find a buyer. Only value is as a complete set of that design in great condition, set 200, etc. Worth quite a bit under $50 per 100 chips.

Robert
.
.
Joan Blondell and Eric Linden in "Big City Blues" (1932).

Even with the right side margin trimmed. this lobby card went for $321 at auction in March 2016.

"Seventy-two hours in the life of Indiana man Bud who inherits money and heads for New York City where his cousin Gibbony introduces him to chorus girl Vida for whom he falls. When a girl is killed by a drunk at a party in his hotel room, Bud is the chief suspect.," per IMDb.
http://www.antiquegamblingchips.com/lobbycard2.htm