Posted on this BB 12/21/00 by James Taylor, ICG VP Customer Relations.

"I should let all of you know ICG is currently encapsulating chips. The sample at the Las Vegas show was not a trial balloon. We will continue to do so whether business is brisk or slow as all investments in the chip business are now sunk costs."

Sunk costs would be trivial if they were paying a web lackey to change their website. Sunk costs would be trivial if they were printed materials involved in handout advertising or slab insertion labels. Retooling is exactly what Mr. Taylor was talking about when he spoke of sunk costs.

What do you want to bet Walter?